Ready, set, GO!

Well here we are, just 94 days from the first North American Wine Bloggers Confernece to be held outside of U.S.  I’m thrilled to be returning to Penticton, British Columbia, in the heart of the Okinagan Valley wine region to the 6th WBC!  That’s right, I’ve been to every one and intend to maintain my Veteran status.  Are there any other veterans out there?  Let me know, as I have a special gift for you!
We already have nine scholarship applicants, and I expect them to start rolling in fast and furiously as we near the deadline, of April 15th.  yep, for you American’s that’s tax day!  Of course, we will accept your tax deductible donation any time, so please – feel free to donate early & often.
wined upSpeaking of which, my friends over at The Wine’d Up have, once again, craetd a super challenge!  They are giving aaway a room at the WBC to one lucky blogger.  But wait! There’s more!  Like a ginsu knife that keeps on giving, The Wined Up is donating $5 per entry to the Scholarship (maximum of 50 entries)!  That’s a double whammy!  Not only do you get entered to get a free hotel room, saving you a couple WBC13.pnghundred smackers, but you
earn %4 for the Scholarship.  C’mon, go ahead and apply!

Welcome to Penticton!

The 2013 Wine Bloggers Conference will take place June 6-8 in Penticton, British Columbia. Up to 400 citizen wine bloggers, industry bloggers, and other wine and social media professionals will gather from throughout the world to meet, learn, and share at this, the sixth annual conference.

Penticton is beautifully situated on two lakes, with hills on all sides, and vineyards on the lakeshore bluffs. It even has an old railroad bed converted into a trail that starts in town, overlooks the lake, and runs through vineyards. The Okanagan Valley wine-growing region runs from Kelowna in the north down through Penticton, Oliver, and Osoyoos, just above the Washington border. It is a long, beautiful valley with hills on both sides and there are sections where the vineyards around Oliver where vineyards cover the hillsides.

The Wine Bloggers Conference Scholarship was founded in 2009 to provide well established “citizen bloggers” with a stipend so they can attend the wine bloggers conference, further their knowledge, their network, the wine blogging community and the wine industry as a whole.

As, unfortunately, not all who wish to attend can afford the costs associated with the conference, the scholarship was established to assist in this effort. The citizen blogger scholarship recipients are bloggers who are not affiliated with a winery or other company in the wine industry with a demonstrated financial need. Specific attention is paid to bloggers who post regularly, have never attended the conference before and who might be students with a particular focus in wine.

The weekend of June 6-9, 2013 hundreds of wine bloggers, new media leaders, and wine industry members will gather in Penticton, British Columbia, for the sixth annual North American Wine Bloggers Conference (WBC) the premier conference for new media and the wine industry. For the first time the WBC will cross international lines as it travels to Canada’s newest wine growing region for this three-day symposium that builds on our past successes and brings attendees a unique opportunity to learn about and discuss the intersection of wine with the world of new media including blogging, social media, and more.

I’m pleased to say that hte applications are now OPEN!

To be considered for a bloggership, please complete the required fields on the form here.  Emailed applications will not be accepted.  WBC Scholarship Application

Applicants are asked to describe their blog, their financial need pertaining to the conference, and why they are deserving of sponsorship. Stipends are awarded through a committee selection process based on the above mentioned focus criteria.

Funds are generated by donations from participating wineries and other industry entities as well as generous individuals. In 2011, the scholarship fund assisted 14 wine bloggers from the USA and Europe to attend the Wine Bloggers Conference in Charlottesville, VA. With an average personal donation of $100, and corporate sponsorship of $300, the scholarship fund raised over $8500. 100% of the funds supported the scholarships and bloggers received an average of $800 to attend the conference including registration, travel costs and accommodations.

Thanks to a partnership with Enobytes, the Wine Bloggers Conference Scholarship Fund is accepting donations as a US based 501(c) non profit organization. This means, that you can donate to the scholarship fund TAX FREE (subject to your tax professional’s advice of course). Donations are accepted via our donor page personal or corporate check (please let us know if you prefer this option as there are some specific rules for the 501c).

For more information about the scholarship, please see our Press Release here.


Donor Profile: Another Wine Blog’s Amy & Joe

Amy & Joe Power are a super duo in wine blogging.  He is a rocket scientist.  Really!  OK fine, a space station webmaster but close enough.  She is an attorney.  Together, they write Another Wine Blog.

While most wine books and sites claim that they want to demystify wine, Amy & Joe try to keep the secrets and intrigue their readers, while providing informative, funny, engaging posts to their audience – who are wine geeks, wine neophytes, and wine snobs.

Amy grew up without wine – how sad!  But she quickly fixed that when

attending law school.  Did I mention she’s also obsessed with football?  I would expect Amy to be able to pair wine with pigskin, as well as any other meal.

Joe is father of two and a web designer, which pays all of those pesky wine bills.  At night, he cooks, drinks and writes. Another Wine Blog reflects his passion for wine and food as well as the fact that he can spout his opinions ad nauseum for everyone (no one?) to hear.
Born and raised in Toledo, Joe lives in Houston with Amy, and completed International Sommelier Guild Wine Fundamentals I & II courses at the University of Houston.  Slightly disturbingly, he thinks lifting weights is “fun.”  I’m not sure who the better cook is between the two but I’d love to find out!
Amy & Joe have been great supporters of the WBC Scholarship and the WBC – and have proudly earned their Veteran status (having attended all 4 previous conferences and planning on arrive in PDX in a few short weeks).
We thank you crazy kids for your ongoing support, and look forward to seeing you soon!
Please stop by and say hi to them at
Twitter (Amy)

Donor & Committee member – Megan Riley

Megan Kenney and I originally founded the WBC Scholarship in 2009, after we found several of our blogging friends were unable to attend the conference due to economic circumstances.  Since then, she has been a staunch supporter, a partner in crime (ok well wine tasting at least), and an all around great friend.

While blogging for Wannabe Wino, she balances a busy full time job for the government with being a mom.  Oh, and did I mention the most prolific wine blogger out there?

Megan first fell in love with wine, and Sonoma wine in particular, when visiting for her honeymoon several years ago.  A life long wine drinker, this true installed a passion in her.  Arriving home with several cases of wine, she wanted to learn what other people thought of the wines she discovered.  She didn’t find much information on the wines, but she did find a lot of wine blogs.  Hooked immediately, she started writing Wannabe Wino.

Thank you for your continued support and shared brain cells!
Please drop by and say hello to Megan!



Donor Profile: Maman des Filles, Gretchen Neuman

Gretchen Neuman is a 3 time Wine Bloggers Conference attendee, and is mom of teenage girls, which in itself deserves a medal.

Gretchen is an explorer, and loves the history and adventure that is uncorked in each open bottle.  To capture these adventures, Gretchen is an editor at Vino Verve, which explores wines and regions with a gusto!

Thank you Gretchen for your continued support!

Please stp by and say hi to her!





Score!  By George we’ve done it!  We’ve reached out goal, and now, Tom Wark must pay!

As you have probably heard by now, Tom Wark has challenged the wine blogging community to come up with $500 in donations between now (well ok last Friday) and July 20th.  For every dollar up to $500 until then, Tom will personally match the donations!

As of today, we have…$565 worth of fresh donations!  Now, it’s time to make Tom pay!

easy fundraisers This means that not only have we met our first challenge, but we’ve exceeded it! So hey, Amy, pay up and show Tom how it’s done!  That’s right. Our secondary challenge from Vine Sleuth is now in the green zone! $501 additional smackers.

$565 + $500 + #501…$1565!

This successfully ensures that every applicant will receive funding for the 2012 Wine Bloggers Scholarship. This also means that we will be well on our way to assisting those that wish to join us in Penticton, British Columbia next year!

Than you everyone for your support, most notably Tom Wark and Amy Anderson Gross, who challenged all of you to make a difference by one upping Tom’s challenge.  I’d also like to thank the following individuals who dug in to their pockets (sometimes twice!) to help make this challenge successful:

Jeff Stai
Leslie Sbrocco
Michaela Rondell
Russ Beebe
Beau Carufel
Denise Medrano
William Allen
Frank Haddad
Caroline Henry
Mary Cressler
Liza Swift
Rachel Voorhees
Jason Graham
Jo Diaz

Please take a moment to thank everyone that made this possible, and spread the word about the WBC Scholarship!

And don’t be shy, if you still want to donate, it’s never too late!  We are in the 2012 tax year after all (as someone pointed out to me)


Make Tom Wark pay!

Have you heard the news?  We’ve been given a challenge!  Mr Fermentation himself, Tom Wark, has challenged the wine blogging community to come up with $500 in donations between now (well ok last Friday) and July 20th.  For every dollar up to $500 until then, Tom will personally match the donations!

So far, over this weekend, we have already raised $280.  That means, really, we’ve raised an additional $560!  But why stop there?  We can still #makeTomPay another $220!  Every buck counts, and every buck counts double.

In fact, I’ve just been told, every buck counts TRIPLE!  If we meet our challenge of raising $500 by July 20th, The Vine Sleuth will up Tom a buck!  That’s right, if we meet our $500 challenge, Amy will donate $501!

This means… drumroll please…that if we meet our challenge, we will have an additional $1500 in the coffers!  Not only does this mean we will have all of our bloggerships fully sponsored, but we will be able to start the 2013 WBC Scholarship in the black.  My goal every year is to one up the scholarship in numbers of people we can assist, so let’s make this happen!

Every $5 counts (err well ok if could be $15 if you all chip in) so please, dig deep and help make Tom pay!  Donate today via this handy paypal link, and make sure you email us with the subject line “Make Tom Pay up!” so we can keep track of the challenge grant!

Bring it people!

Donor Profile: Mia Malm

Profile Picture

Mia Malm is a PR professional, working for several luxury brands in Napa Valley.  One of the early members of the wine blogging community, she has successfully launched her own PR and social media business, Malm Communications.

Before launching her PR career with the likes of Constellation Brands and Robert Mondavi, Mia was hoofing it down Broadway with a career in dance and acting, that took her around the world.  I knew there was something special about her!

With her DWS, she is a fixture on social media panels here in California wine country, and a great additional to our tight knit community.

Thanks Mia, for your continued support!  We will miss you this year in Portland, but we know you’ll be there in spirit and in twitter!  Please stop by and give her a shout at @mmalm, and check out her Malm Communications LLC business page!



Donor Profile: Liza Swift

Liza Swift
is a Brix Chick!  Seeing adventures in wine all around her, she writes about what she has poured , tasted, and done recently in wine.  A five year WBC veteran, of which there are few and far between, Liza has been an integral part of the WBC each and every year.  Her support of the Scholarship has been much appreciated over the years, and I know we will have an amazing time in Portland.

I’ve known Liza for over 5 years now, and she continues to rock it on BrixChicks as well as every event we attend!

Thanks Liza!

Please give her a shout out at @BrixChicks_Liza and check out the blog!


Layer Cake Endowment Year 2!

We are please to announce the Layer Cake Wine Scholarship is now it it’s second year.  This endowment makes it possible for us to sponsor bloggers who would not otherwise be able to attend the WBC and we are so pleased to have the support of Layer Cake Wines.

Winemaker Jayson Woodbridge has endowed a scholarship for the Wine Bloggers Conference.  This $5,000 annual endowment will allow deserving recipients to attend the Wine Bloggers Conference (WBC).  The WBC It is a three-day symposium which offers unique opportunities to learn about the intersection of wine with the world of new media including blogging and various types of social media. The wine world is well represented at the Conference with attendees including noted wine bloggers, new media innovators, and leaders from the wine industry.

The 5th Annual Wine Bloggers Conference will take place in Portland, Oregon from August 17th through the 19th, 2012.  It has previously been held in Sonoma, Napa, and Walla Walla, Washington and Charlottesville, Virginia.  In 2013, it will be held in Penticton, British Columbia.

This event is recognized as the premier gathering for members of new media and representatives of the wine industry at large.  “Telling the story of the vine is the life blood of the wine business,” notes Layer Cake winemaker and owner Jayson Woodbridge. “We have such history. It needs to be passed to the next generation. Wine lovers enjoy learning about their favorite labels. These are incredible stories. Wine bloggers and new media visionaries understand this. It’s our pleasure to establish the Layer Cake Wine Scholarship and make these scholarship funds available for those aspiring to do justice to the stories of the wine world.”

My absolute gratitude and thrill at this endowment sparked me to tell Laura Kirkham, who represents Layer Cake, that  “the generosity of Layer Cake Wines and Jayson Woodbridge will go a long way towards
fostering the wine writing talents of scholarship winners”.  This is so true, and never more so than now, the official kick off for this annual Layer Cake bonanza.  I further went on to say that the Layer Cake Wine Scholarship will enable essential growth of new media within the wine community.   As the wine industry expands and flourishes, so must the outlets for wine writers. Jayson and Layer Cake have a unique perspective and appreciation for the valuable role that social media, bloggers, and wine focused media play within the wine industry. We here at the WBC Scholarship are grateful for this vision.

I firmly believe that with this additional committmeent by Layer Cake that this Scholarship will grow more diverse and larger every year.

More about Jayson Woodbridge and Layer Cake Wine

Jayson Woodbridge is a critically acclaimed wine maker. Known for his cult hit labels Hundred Acre and Cherry Pie, he began the Layer Cake wine series as a tribute to his grandfather, striving to make affordable wines with a luxurious taste. Jayson’s grandfather told him that wine was like his grandmother’s delicious layer cake: the layers of soils under the vines produce layers of rich flavors, aromatics, and textures in the wine. Layers of chocolate, mocha, dark berry fruit, and spices found in the Layer Cake wines rival the layers of flavors complimenting his grandmother’s layer cake. The Layer Cake name evokes the memory of something comforting, rich and delicious.

A unique wine brand with multiple country AVA’s, Layer Cake is handmade in some of Jayson Woodbridge’s favorite wine regions around the world. Woodbridge actually makes wine on 4 continents. Each Layer Cake wine is crafted implementing the same small winery techniques and quality standards for which Jayson is well known. Jayson and his winemaking team travel the globe to make all of his wines. They work with small family growers, rigorously selecting only the best fruit. Current Layer Cake wines include a Shiraz from Australia’s Barossa Valley, a Malbec from Mendoza, Argentina, an old vine Primitivo, aka Zinfandel, from Puglia, Italy, a California Central Coast Chardonnay, and a California Cabernet Sauvignon.
Visit | @layercakewine | Facebook:  Layer Cake Wines

About the 2011 North American Wine Bloggers Conference
The 2012 Wine Bloggers Conference will be held in Portland, OR August 17-19, 2012.  The Conference is limited to 350 attendees and is currently sold out.  Wine bloggers, wine industry leaders, and numerous wine and social media professionals will gather from throughout North America and beyond to meet, learn, and share. Noted wine writer and authority Jancis Robinson (and now Eric Asimov!) will provide keynote addresses.
For more information visit:

For more information about Layer Cake or Jayson Woodbridge, please contact Laura Kirkham of The Laura Kirkham Agency at 760.341.1410 |





1 2 3 4